Joseph Noyes “J.J.” Jeffrey, Beloved DJ and Broadcasting Pioneer, Passes Away at 84

In Memoriam By: Benjamin H. Groff II© Groff Media 2024© Truth Endures

Joseph Noyes “J.J.” Jeffrey, a renowned DJ who became a respected station owner, passed away at the age of 84 following a brief battle with cancer. A native of Portland, ME, Jeffrey began his broadcasting career in his home state in the 1950s. His early career included stints at various local stations, where he honed his signature high-energy style and developed a deep passion for Top 40 radio.

Jeffrey’s career took off when he became the afternoon host at WRKO Boston, one of the nation’s premier Top 40 stations. His success in Boston led to similar roles at two of the biggest Top 40 powerhouses of the time: WFIL in Philadelphia and WLS in Chicago. Known for his vibrant personality and memorable catchphrases, Jeffrey quickly became a household name in each of these markets.

In 1975, Jeffrey transitioned from behind the mic to station ownership, partnering with Bob Fuller to launch Fuller-Jeffrey Broadcasting. Their first acquisition was 102.9 WBLM in Lewiston/Portland, ME. Over the next two decades, the company expanded its reach, owning clusters of stations across the country, including in Modesto, Sacramento, Santa Cruz, Santa Rosa, CA, and Des Moines, IA. Fuller-Jeffrey Broadcasting’s portfolio was sold to Citadel in 1999, forming what is now largely Townsquare Media’s clusters in Portland and Portsmouth, NH.

Not one to rest, Jeffrey and Fuller immediately launched Atlantic Coast Radio, building another prominent radio group in Portland, ME. Their stations included the Sports format “WEEI” on 95.5 WPPI Topsham and 95.9 WPEI Saco, “The Big Jab” 96.3 WJJB-FM Gray, and Conservative Talk 1310 WLOB.

J.J. Jeffrey will be remembered for his contributions to the radio industry, both as a beloved on-air talent and as a visionary station owner. He leaves behind a legacy of passion, innovation, and an enduring impact on the world of broadcasting.


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